Your purpose-driven business deserves a solid marketing plan that not only attracts your ideal clients and scales your business but gives you the business-life balance you’ve been looking for.
Let me ask: do you ....
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Frequently miss marketing opportunities because you’re posting last-minute content on social media?
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Write day-of emails to your list without a strategy to back them up?
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Have a to-do list that never seems to get done because you’re always working on tomorrow’s agenda?
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Realize your current marketing strategy (or lack thereof) might be holding you back from reaching your business goals?
By using smart and sustainable strategies unique to your business model, you can replace those reactive marketing tactics with proactive efforts and get an entire quarter of content planned in a single day.
Introducing
VIP Marketing Plan In A Day
A 5-hour intensive for sustainable business owners like you, ready to….
Work on your business instead of in your business with a dedicated day that sets next quarter up for success
Build a complete marketing strategy with actionable steps that give you tangible results and challenge you to achieve your unique business goals
Map out specific marketing efforts for the next 3-months with a plan that’s no longer for the day collecting dust in a Google Drive folder
Have a specialist on your team with 8+ years of marketing knowledge and a library of practical digital tools and resources at your disposal
Secure more clients (and sales) with a content strategy and month-to-month action plan that gives you an edge in your industry
Focus on running and operating other parts of your business because your marketing efforts are laid out ahead of time and ready to schedule
Set up next quarter’s campaign, launch or event with a dedicated road map that brings confidence, clarity, and precision to your marketing
Are you ready to build an impactful marketing strategy for the next quarter in just one day?
APPLY TODAY FOR YOUR VIP DAY-
“Definitely worthwhile! Trying to get ahead of marketing and have a plan for more than a few days at a time was going to be a game changer. I had the opportunity to work with Erika for a VIP Day. It was exactly what I needed. Erika was super helpful in working with me to develop a 3 month plan. In addition to the plan, I received a ton of useful information and suggestions to help me further the business. We were able to do all this remotely and still get all the work done in the time allotment. Not only that, there was the opportunity to reach out after the session if there were any questions. A great way to start the year. Now it's up to me to go and apply everything.”Michelle Russell
Team Member at Jackson's Naturals -
“I completed Erika's VIP Marketing Plan in a Day program and got a ton of value out of it. I came away with a solid high-level marketing plan for the upcoming quarter that I can use to execute tactics that will build brand awareness. What's more, Erika stayed in touch following our session and had her team follow up on a few things that came up during the session to close the loop. She is a consummate professional and really knows her stuff - I highly recommend!”Ben Toussant
Co-Founder of Knows Eyewear -
“Erika helped me put together a 3 month marketing plan for my business with her Marketing in a Day service. It was a game changer! In one day, we went through my goals and thoughts and she helped create a plan that would help grow my business and be sustainable for me to keep up with. It was a huge weight lifted and gave me a path that was easy to follow. I highly recommend working with Erika! I will be working with her again in the future for my business's marketing.”Amy Greenwald
Founder of Blue Raspberry Design -
“Erika is so easy to work with! She helped me develop a 90 day content plan and I saw a huge increase in my reach since using her planner. Thank you! 🙌🏽”Gabriela Jau
Founder of Jau Web Design
As a sustainable business owner who struggled wearing all the hats of a CEO, I understand the importance of setting up strong marketing foundations right from the start. I also know that not everyone can devote weeks to set up their quarterly strategies.
That’s why I help clients (like myself) alleviate the overwhelm by building a sustainable marketing plan that creates a ripple effect within the eco-community in just ONE day.
Give me ONE day, and I’ll help you plan, map out, and build a sustainable 3-month marketing strategy that will recalibrate your marketing in the right direction and shift the current of your business so you can make an impact within your industry.
What's Included In Your VIP Day
5-hour strategy call (in-person or video call)
3-Month Marketing Plan in digital form with Key Performance Indicators (KPI) and a detailed month-to-month action plan
30-days support via DM or email following your session for questions
Marketing Channels & Topics We Can Cover In Your VIP Day
Each VIP Day will cover 3-4 channels of your choice
Content Buckets: Solidify the key themes or categories you want to target with your brand messaging and content strategy, known as your content buckets (or content pillars).
Website & Blog Content: Improve your website’s content using actionable steps and strategies that evolve alongside your business. Additionally, increase your blog’s impact by consistently creating and contributing valuable content to your website to boost your SEO and bring new traffic to your website.
Email Marketing: Build your email list with a lead magnet (aka freebie) that’s relevant to your niche and valuable to your audience. Use it to build an email strategy that increases your reach with a consistent newsletter and/or automated email sequences.
Social Media Marketing & Video Content: Create a content calendar for your business and sync up all your campaigns, events, launches, etc., so you can stay on top of your social media marketing efforts.
Partnerships & Earned Media: Start building aligned partnerships that benefit your business. Deep dive into what partnerships make sense for your business and develop an action plan that highlights how to reach out, what you are bringing to the table, and how to execute the partnership.
Campaigns: From product/service launches to crowdfunding campaigns to social impact campaigns, plan out a campaign that you can focus all your marketing efforts on to drive more sales, land more clients, and make a greater impact.
Event Marketing: Get a solid marketing plan in place for your next event, whether it’s an online workshop or an in-person tabling event and everything in between.
Google My Business (Local SEO): Set up and use Google My Business to boost your local SEO and drive traffic to your website and/ or physical or online shop. This Google tool is not utilized enough but can have huge benefits for your business.
BONUSES
Click Up tutorial (project management tool) for implementing your marketing plan with tasks, deadlines, team member responsibilities, and goals.
Automatic discount on future strategy sessions with me!
TWO PAYMENTS
$750My payment plan allows you to break the total cost into two easy payments at no extra charge! I want my VIP Day to be affordable for all impact-driven entrepreneurs.
APPLY NOWONE PAYMENT
$1,500If you pay all upfront with the one-time payment, you'll unlock early availability to book your VIP Day! Let's get to work and get you your quarterly marketing plan.
APPLY NOW-
“Definitely worthwhile! Trying to get ahead of marketing and have a plan for more than a few days at a time was going to be a game changer. I had the opportunity to work with Erika for a VIP Day. It was exactly what I needed. Erika was super helpful in working with me to develop a 3 month plan. In addition to the plan, I received a ton of useful information and suggestions to help me further the business. We were able to do all this remotely and still get all the work done in the time allotment. Not only that, there was the opportunity to reach out after the session if there were any questions. A great way to start the year. Now it's up to me to go and apply everything.”
Michelle Russell
Team Member at Jackson's Naturals -
“I completed Erika's VIP Marketing Plan in a Day program and got a ton of value out of it. I came away with a solid high-level marketing plan for the upcoming quarter that I can use to execute tactics that will build brand awareness. What's more, Erika stayed in touch following our session and had her team follow up on a few things that came up during the session to close the loop. She is a consummate professional and really knows her stuff - I highly recommend!”
Ben Toussant
Co-Founder of Knows Eyewear -
“Erika helped me put together a 3 month marketing plan for my business with her Marketing in a Day service. It was a game changer! In one day, we went through my goals and thoughts and she helped create a plan that would help grow my business and be sustainable for me to keep up with. It was a huge weight lifted and gave me a path that was easy to follow. I highly recommend working with Erika! I will be working with her again in the future for my business's marketing.”
Amy Greenwald
Founder of Blue Raspberry Design -
“Erika is so easy to work with! She helped me develop a 90 day content plan and I saw a huge increase in my reach since using her planner. Thank you! 🙌🏽”
Gabriela Jau
Founder of Jau Web Design
How A VIP Day Works
Book a Time
Complete the application form so I can determine if the VIP Marketing Plan in a Day is right for you. Once approved, you’ll receive an invoice and we'll book a time for your VIP Day that works with our calendars.
Complete the Pre-Work
Fill out my intake questionnaire before the strategy session begins to help me get a better idea of your business and current marketing strategy. This questionnaire covers topics including your target audience, content buckets, prioritized marketing channels, marketing goals, digital tools, and more.
5-Hour VIP Day
Each VIP Day will include a 5-hour strategy session focused on brainstorming, coaching, envisioning, prioritizing, and planning around your marketing goals. The VIP Day call is broken down per marketing channel with a corresponding month-to-month action plan with OKRs so we can make sure every piece works for your business from day one.
30 Days of Support
After your VIP Day, you’ll have 30-days of support via DM or email to ask any post-strategy questions. Once the 30 days of support is reached, I offer a 30-minute check-in call to go over any elements of your new marketing strategy.
Frequently Asked Questions
What is a VIP Day?
A VIP Day is a full day, 5-hour strategy session with me focusing on a 3-month (one quarter) marketing plan for your purpose-driven business. This is perfect for business owners who know marketing is important, and they want a strategy right away but may need direction and coaching to achieve their goals.
Is the VIP Day in person or virtually?
The VIP Day can be either in-person or virtually. If you are in the San Diego area, I’m happy to meet you in person for the VIP Day. If you would like me to visit outside of the San Diego area, transportation costs will need to be added to the invoice.
Why do you offer quarterly planning?
Quarterly planning allows you to see the overall strategy of your business by breaking down your projects and business goals into tangible actions so you can move the needle to your business operations.
VIP Marketing Plan In A Day focuses specifically on quarterly planning so we can make sure your marketing goals are broken down into sustainable action steps that not only make sense for your eco-business but are manageable and produce successful results from your efforts.
Can I bring a team member along for the day?
Yes, you are allowed to bring one team member (I highly recommend it) for this VIP Day.
Are there payment plans available?
Yes, I offer a payment plan of two payments of $750. If you need an extended payment plan, that can also be arranged, but the final payment must be completed before the VIP Day.
What is the refund policy?
Due to the nature of the program, no refunds are offered at this time.
I have more questions; what should I do?
Book a free consultation by selecting a time on my calendar to ask your questions about my VIP Day.